Stay in front of your audience
Social media, email, mobile apps, and web based landing pages can all become customized solutions to connect and grow your audience.
Digital outreach is an extremely cost-effective way to reach a global or local audience. The interactive nature of Internet advertising allows you to connect with customers at the exact moment they're searching for your products or services.
Your customers are using the Internet in many different ways to find what they’re searching for. There is no magical formula that works for every client. We research the best platforms to fit your goals, develop the strategy, produce quality content and create promotions that build your audience, spread your message, and extend your brand. Our plans include both an online and offline approach to your digital strategy.
Various Digital Projects
Search Engine Optimization
If Google Can’t Find You, No One Can
Search Engine Optimization (SEO) is the process of improving the visibility of a webpage in search engines via "natural" or unpaid ("organic" or "algorithmic") search results. SEO provides the highest long-term return on investment of all online marketing methods. Search engine optimization rewards sites containing the most relevant, trustworthy information by displaying them at the top of the search results page.Content is King
Whether it’s interesting information, facts, infographics, blog posts, press releases or articles, there’s nothing more crucial than content to increase your page rank and Web traffic. Good content solidifies your site as a credible source to both search engines and audience members and encourages your audience to visit longer and more often.
Social Media Management
Extend your online presence and be part of the conversation
We’re on the cutting edge of social media marketing and advertising. Once a way for friends to communicate, social media has changed the way we think and advertise. There are over 500 million tweets sent per day, 50 million Facebook pages and a new LinkedIn member every 2 seconds. Brands now need to engage in a two-way conversation with their users/consumers in order to remain competitive. Having a dominant presence on all the right social networks is vital. We'll create a strategy that's customized for your brand. Using our expertise, we'll build, manage and maintain all your social profiles, allowing you to get the most out of each network.
With 1.28 billion active monthly users (and a total user base that’s growing every day), Facebook has become an integral part of our culture.Facebook Business Pages share new information with your current customers via status posts while attracting potential clients through contests, promotions and online viral marketing. Give your visitors something to “like” and connect with.Twitter Management
A Twitter account for your business allows you to reach customers in the way they prefer it these days—in 140 characters or less. Once you join the conversation on Twitter, you can connect with the local community—sharing messages, promoting events and talking to customers. What’s more is that your followers will often keep conversations going for you by retweeting your posts—creating an extensive reach.
LinkedIn is the world's largest professional network on the Internet, with 300+ million total members in over 200 countries and territories. We help your company get noticed online by enhancing your LinkedIn page with eye-catching graphics and detailed descriptions of both who you are as a business and the services you offer. Status updates also help to engage potential customers with company news, promotions and career opportunities.Instagram, Pinterest & Google+
Additional social media channels such as Instagram, Pinterest and Google+ are a great way to share everyday moments in your organization with employees, current clients, potential clients and the general public. These social media channels are quickly transferring from personal use to corporate brand awareness.
Google, Facebook, Twitter, Apps...
As we turn to the Web to read the news, research information, educate ourselves, stay in touch with friends and make purchases, there is no question that the Internet has become an integral part of our everyday lives.
Because the Web is so important, Internet advertising has become an essential part of a successful advertising mix, and it is an extremely cost-effective way to reach a global or local audience. The interactive nature of Internet advertising provides an instant response of pre-qualified customers, driving them directly to your website. We can run your text or display ads on Google, Yahoo and Bing as well as their advertising networks. Connect with customers at the exact moment they're searching for your products or services.
Facebook provides advertisers with a wealth of consumer information, from basic factors like age and location to more in-depth characteristics, such as education level, marital status and personal interests. No matter how specific or broad the demographic, Facebook's advanced system will make sure that your advertisement reaches your target audience. Facebook's unique "like ads" also promote your page posts while helping to attract new fans to your Business Page.Yahoo! and Bing
Since Yahoo! and Bing joined forces, they now account for roughly 30% of the search engine market and offer advertisers an alternative to Google advertising. The average age of Yahoo! and Bing users is 25-54, making them a prime target audience for a variety of companies and businesses.LinkedIn
When it comes to reaching a professional audience, LinkedIn is the place to be. With over 40 million U.S.-based professional members, LinkedIn provides your company with an opportunity to touch a new audience.
Video has become an integral part of our everyday life. Start engaging with one billion monthly YouTube viewers now with YouTube advertising. YouTube advertisements have been proven to be just as effective as TV advertising when it comes to building awareness for your business. By combining keyword targeting with YouTube interests, you can reach new audiences who are ready to engage with your brand.Instagram
Instagram has grown tremendously in the last few years. The social media service known primarily for photo sharing now enables brands to use the platform for advertising—increasing awareness, Web traffic and application downloads. While popular among teens and those in their twenties and thirties, Instagram isn’t just for fun anymore. Using Instagram’s new services, businesses are able to share photos and videos of available products via image, video and image carousel ads to generate increased sales and boost customer engagement.
Not all e-mail is SPAM
Looking for an easy way to communicate with customers and people following your company about new promotions, specials and events? Consider email marketing. Because e-Mail marketing campaigns are completely trackable, you can measure the success of your marketing campaign almost instantly. From custom templates, compelling copy or even in-depth database segmentation, we have a solution that's right for you.
We will gather all necessary information from you and outside sources to ensure that your e-blasts are relevant and credible.Database Creation
We'll create and maintain a database of e-blast recipients to pull from when messages are due to go out.Graphic Design
We will create custom graphics for each email campaign. Each message should have consistent aspects, like background graphics, message structure, and brand elements.
Our talented writers will write compelling email marketing content to keep your audience invested and satisfied.Reporting and Analysis
Each email marketing campaign includes monitoring to let you know how well your email efforts are faring, from the number of messages opened to links clicked.