Rubber SOUL Brewing Co.
Branding, Graphic Design, Marketing Strategy
The craft beer space is as crowded as a bar on Saturday night. A clever logo and fun labels are familiar. The way to stand out is through immersion in brand culture. Rubber Soul Brewing Co. is a craft brewery in the heart of Hummelstown, PA, serving beer, food, and cocktails with a local, small-town vibe.
We created a marketing strategy and labels with a lively feel that reflected their brand’s spirit and beer’s craft.